WynnBET Brand Guidelines


While with WynnBET, I had the opportunity to create their visual identity and branding. This led to building a guide that was the standards for not only the internal team but outside parties also. Items created included:

• Refreshing the current logo

• Creating a color palette and color hierarchy 

• Selecting fonts and creating custom type treatments

• Creating unique iconography

• Image treatment and unique photo manipulation 

• Framework for creating graphics and materials