WynnBET Brand Guidelines
While with WynnBET, I had the opportunity to create their visual identity and branding. This led to building a guide that was the standards for not only the internal team but outside parties also. Items created included:
• Refreshing the current logo
• Creating a color palette and color hierarchy
• Selecting fonts and creating custom type treatments
• Creating unique iconography
• Image treatment and unique photo manipulation
• Framework for creating graphics and materials